AI Insights · Timothy · July 2025
Top Photo and Video Apps in Ghana: Q2 2025 Performance Overview
Discover the performance trends of the top photo and video apps in Ghana during Q2 2025, with insights from Sensor Tower on downloads, revenue, and active users.
In the second quarter of 2025, the top photo and video applications in Ghana displayed varied performance trends across downloads, revenue, and active user metrics, as reported by Sensor Tower.
Snapchat from Snap, Inc. saw a notable rise in weekly revenue, peaking at approximately $6.6K in late May. Downloads fluctuated, reaching a high of around 73K in early June, while active users maintained a steady rise, closing the quarter at approximately 4.4M.
CapCut - Video Editor, developed by Bytedance, experienced a consistent increase in revenue, culminating at nearly $4.3K by the end of June. The app's downloads demonstrated a peak in April with about 87K, and active users also showed an upward trend, ending the quarter at approximately 775K.
YouTube maintained a relatively stable revenue stream, peaking at $2.7K in late June. Downloads saw a decline in June, dropping to approximately 18K, but active users remained robust, reaching over 7.3M by the end of the quarter.
Canva: AI Photo & Video Editor exhibited growth in weekly revenue, with a peak of about $2.5K in the latter part of June. Downloads fluctuated, with a notable high in mid-June at about 19K. Active users increased significantly, peaking at around 116K.
Google Photos: Backup & Edit from Google showed steady revenue growth, reaching $1.1K by the end of June. Downloads rose to about 11.6K in the final week of the quarter, while active users consistently increased, ending at approximately 2.3M.
These insights illustrate the dynamic nature of app performance in the Ghanaian market. For more detailed analytics and insights, visit Sensor Tower.